Bandai's Taking Action Against Imports/Bootlegs

[Vicious]

But like someone else mentioned earlier . . . anime is already a niche market. It is just recently becoming somewhat mainstream. But if it was sub only, it would have been even more of a niche market. And it never would have gained the popularity that it has. Anime is getting popular because it is dubbed, so it is on TV. Kids get to see it on Fox or CN or whatever, get into anime, and then want to buy more. The dubs contribute a great deal to the sales of anime DVD's. More hardcore people might not want the dubs, but the larger percentage of people that buy the DVD's, do want them.